On this episode, I'm taking with Matt Fritzsche Co-Founder of Amplified Minds. An Intra-Entrepreneur hybrid who has built a few different businesses over the last few years after overcoming depression. At the age of 25, Matt, his wife Andrea and their daughter Lily have the freedom to spend their days together - whether at the office or at home.

Life for Matt wasn't always free. In his teenage years, Matt's environment had discouraged him to believe he couldn't be who he wanted. That lead Matt down the road of depression that darkened into suicidal thoughts. National Suicide Prevention Lifeline 1-800-273-8255

He found his way out of the downward spiral by changing his environment. His success stemmed from learning how to utilize the network around him and capitalize on their knowledge.

Now, he has helped build an empire in the merchant processing industry (Merchant Solution Services), is growing his passion (Amplified Minds), and has partnered with his wife to grow a community that helped them become who they are now (Intrapreneur).

Matt Fritzsche | Co-Founder Amplified Minds




Amplified Minds desires to disrupt the influencer world by providing a kind of value where YOU bring the knowledge, connection, and power towards others and WE simply facilitate it, and hold you accountable. In the over-saturated world of influencers, our vision is to be different and stay unique through services you want to support. Our goal is to get YOU promoted, raise the success rate of Start-Ups, and get your business through challenges that will launch you to the next level. We believe in the individual, the network, the Start-Up, the Business, "Shelf-Education" and You.

Matt Fritzsche is an Intra-Entrepreneur hybrid who has built a few different businesses. At the age of 25, Matt, his wife Andrea and his daughter Lily have the freedom to spend their days together - whether at the office or at home. Life for Matt wasn't always free. In his teenage years, Matt's environment had discouraged him to believe he couldn't be who he wanted. That lead Matt down the road of depression that darkened into suicidal thoughts. He found his way up through changing his environment. His success stemmed from learning how to utilize the network around him and capitalize on their knowledge. Now, he helped build an empire in the merchant processing industry (Merchant Solution Services), is growing his passion (Amplified Minds), and has partnered with his wife to grow a community that helped them become who they are now (Intrapreneur).

Links From The Episode

Connect With Matt


Episode Book Recommendations

Matt's Book

Positivity. The Powerful Beginning: Master the Power of Mind, Action, and Destiny

24: Matt Fritzsche of Amplified Minds 124: Matt Fritzsche of Amplified Minds 2
The foundation of all success, satisfaction, and personal growth begin in one place, the MIND. Develop your mind to see the world exactly how you want to see it! As you do so, all the forces of success, satisfaction, and growth will be drawn towards you every single day. Three Powers you must obtain in order to accomplish this are the Power of Mind, Power of Action, and the Power of Destiny. Through the Power of Mind, you will see the world how you want to see it. Through the Power of Action, you will run the world how you want to run it. Through the Power of Destiny, the world will work for you in perfect harmony and feed you the exact life you want. By reading this book, you will be accepting the challenge that your full potential has been seeking throughout your life. In order to reach your maximum potential, the only thing required is the mindset of a Victor. To become a Victor, you first must know how to control your life by mastering positivity. Once mastered, all incredible things from happiness, nice cars, beautiful home, to an extremely happy family come as a byproduct of the small amount of discipline required to reach your full potential. "Positivity. The Powerful Beginning," is the first book in the Power Book series. Its companion "The Positive Journal," is the only way to experience the paradigm shift that most of us are longing for resulting in a complete overhaul of who we want to become. The two together are a combination with a powerful outcome. They were developed with the idea that people would be willing to read more books if they were direct, powerful, and accompanied by a powerful tool assisting you in taking action immediately. As you read this book, watch as life becomes more clear, easier to conquer, and completely under your control. Don't forget to check out its companion to help you begin the last positive program you will ever need.

Positivity. The Powerful Beginning: Master the Power of Mind, Action, and Destiny

Matt's Recommendations

Think and Grow Rich By Napoleon Hill

Mad Genius: A Manifesto for Entrepreneurs

High Performance Habits: How Extraordinary People Become That Way

Relentless: From Good to Great to Unstoppable


Episode Transcriptions Unedited, Auto-Generated.

Speaker 1: 00:00:00 Opening Music 

Speaker 2: 00:00:05 welcome to the social community show where it's our goal to help you learn, grow and transform gum. Today's episode, we're talking with Matt for amplified minds, not as an intro entrepreneurial. We'll get into what that means at the beginning of the episode. I'm hybrid has started many businesses over the past few years and really got to find like a success. It was really great conversation with Matt. Um, we bounced back and forth between, um, some of his businesses, his, some of his passions, passionate projects and his are really, um, dark bouts with depression and being told he can't achieve goals he set out by of all people, his teachers. And that's really my security kind of shitty. And you know, you guys out there, if people are out there telling you your teachers or family or whatever you can achieve things and to change your goals, I would really, really try to try to try to ignore that.

Speaker 2: 00:00:52 A lot of times people will tell you these things aren't realistic or you can't do it because they've never done it and they don't know how to do it. Um, there's people out there to the bend on that road and done those things, reach out to them and see what you got to do to achieve your goals. Don't, don't, don't shrink your goals or um, you know, mitigate your goals are or let other people tell you your goals or your dreams are too big. They're not, you know, maybe, you know, find, find somebody to help you out there. But we go through a lot of great things with Matt. It was really fun. Um, there may be some choppiness in the interview, a little bit better, a little bit of a Internet connection problem. I'm sorry about any of the audio cutting out, but I'm onto the show.

Speaker 2: 00:01:30 I'm really enjoying my kind of wild ride with Matt. Have amplified minds. All right. Welcome Mat to the social community and thanks for coming on. Really appreciate you having your hair. Yeah, thanks Tyson. Appreciate you having me. No problem. I'm really glad you reached out and is going to be. I think it be a really fun episode and I think it's gonna have a lot of people. I'm really excited to kind of dig in here a little, but uh, I guess I want to start with, I was looking, I'm looking you up and do some research and stuff. It seems like you're a pretty big porsche fan.

Speaker 3: 00:01:59 Yes. That is. That is it. It started my, my brother way back when I, when I was like 12 years old, I used to go flip houses with my brother, like he would use to put in the tile to do the electrical work and that kind of stuff. And it was just a fun job for me to hang out with my brother. But he had a collection of porsches. Oh. And that, that really a love Porsche brand and now we've got two of them and I'm always, I'm actually my, my browsing history in the last 24 hours has been old school porsches because cruise down the road and one of those. So

Speaker 2: 00:02:40 they're looking at picking up something they restore or something kind of ready to go.

Speaker 3: 00:02:44 Yeah, I would love either, but I think, I think restoring when it would be really cool. I think that'd be a fun project. I'd love to do sometime in the future.

Speaker 2: 00:02:52 That does sound like a really fun project. Have you, have you done anything? Um, any racing or anything like that or any kind of events and anything with the, with portions or some kind of other things?

Speaker 3: 00:03:01 I've been in some car shows and that's just about it. I want to get into it. I actually have a next door neighbor who, if you know anything about porsches, a true racing car that's street legal, 90 18 spyder, but the gt three Rs and he bought a brand new and he did it specifically to, to race. So I'm a little jealous. It's the yellow with the black detail and you know, when he's pulling up to everything from church to community events and he's gotten that and I pull up in my came and I felt a little jealous

Speaker 2: 00:03:37 but that's okay. You'll get there. You're doing such good things, man. You'll get there, you'll get yours and that takes time, but that's fine. I'm, I'm, I'm a, I'm a, I'm a big car guy. So when I saw that, I was like, oh, here we go. I liked this, I liked that. Um, I don't know how much this relates to anybody but that new, I want to call it tessa killer, that Porsche. Oh my God. The icon, the electric pulse. That is, that is, that is pretty sweet.

Speaker 3: 00:04:05 Yeah. If I had a little bit more of this, I'd be on that, uh, that preorder list

Speaker 2: 00:04:10 to get there. You're, like I said, there's such good things you're going to get there. You're helping so many people. It's amazing. And you know, um, when I saw, when I was looking up to I see this intrepreneur thinking, I don't, I've never heard of that. What is that? Can you explain it to me a little bit what that word is and what that's about?

Speaker 3: 00:04:26 Yeah. Uh, I really loved the question. Intrepreneur is actually, it's a project that my wife has really taking on, um, and it stumped something that we were working on together. My, my baby with my business partner, Bryan Hubbard and Ryan, and we're working on this. We've got another business but intrepreneur the reason why we're really excited about entrepreneurs because it's something that. Well, first of all, let's talk about entrepreneur. An entrepreneur is that entrepreneurial mindset and individual who's making a difference within an organization. I personally believe that not everybody is fit to be an entrepreneur. I agree. If everyone was an entrepreneur and the success rate of these startups is as it is, we have a lot of people who aren't doing well and succeeding and I think you know what, what we're trying to inspire is that it's cool to be an entrepreneur as well known to be an entrepreneur, to be that stand out individual.

Speaker 3: 00:05:26 So be that person who makes a difference within. So what intrepreneur is is we're actually, we sell clothes, we're trying to create a community. So we sell clothes, we sell accessories with, with different sayings that speak well. Preneurs are the ones who make them happen. So we do different stuff like that. We're actually currently working on doing a giveaway where we're going to give away a porsche, so how can I get in on this? How do you get it right? What we're currently working on right now is every $5 that's spent with an intrepreneur and intrepreneur.shop is where you find it $5 spent on the entrepreneur dot shock. You get a free entry to win the car. So what we're, what we're really wanting to build this towards is we want to give it to a deserving individual, a hardworking individual, and we're, we initially started out with, for every $5 you spend, let's, uh, you know, we're going to give you a ticket of free to enter into the drawing, but now what we're looking at doing is trying to hit a quota.

Speaker 3: 00:06:30 If we can reach a certain point, we're going to start now. Everyone will be involved and we're gonna send out an email to everyone who's purchased before, but to send in applications. And then we're going to pick an individual who deserves to, to feel like, let's call it the boss, right? The CEO. So that's kind of the spin that we're taking on it right now, but we're, we're brand new. It is something that we're very passionate about. The reason why is because a, I know I'd be considered an intrepreneur myself. I've got my businesses, but I can also attribute a lot of success I've had for working for my brother. I think the Internet connection is a little choppy here. Right?

Speaker 3: 00:07:11 So a big reason why intrepreneur sits well with me is because I consider myself heavily an intrepreneur. My brother and I have built a business called merchant solutions services where a high risk merchant processing company, so we help companies with high ticket items and who are susceptible the charge backs. We get them into more places and more solutions to take on more well credit card transactions, basically a business, but with that I'd be considered an entrepreneur because my brother is technically 100 percent the owner. I just came in and I helped build a lot of the infrastructure and take care of a lot of the nitty gritty stuff that needed to happen to build the business. So although I get paid like I own the company because you know him and I have split the shares on that, on that business. For me, I'd consider it more of an entrepreneurial venture and that entrepreneurial venture allowed me to build the capital I needed to start my own businesses. So, uh, it, it's, it's a message that really sits well with me and with my wife, so we're trying to really give back to hardworking individuals now and make it the cool thing to work for someone else and be the implementer and help these visionaries have a successful dream. So,

Speaker 2: 00:08:30 no, I love that. I, I say it all the time and you know, um, we, I just love that message. He knows we need good number two guys. We need good policemen, firemen, teachers, everybody can be an entrepreneur. Everybody doesn't want to be an entrepreneur. But I do see that a lot of people are like, I feel like I'm not doing things right. I don't have a side hustle. I'm not trying to build a business. I just want to be like, be that. Just be that, that's fine. You have to be somebody that's, you know, got this three, four high side hustles are you, you're trying to start a business and you on your off hours or something like that. Nick, be a good number to get out there and be an amazing whatever you want to be. Not what's cool, what's hype, what's hip right now or what's kind of trending. I love that message.

Speaker 3: 00:09:13 Not really. I really resonates with me and it's something I'd like to talk about a lot too. No, I'm very excited about it. And as intrepreneur shock and it's I n t r a corner shop. Right? I'll link that in the show notes for everybody. Guys want to check that out. I love that. I was on there and I was poking around and I got some really nice stuff on there and I really, like I said, I really like hear his message in what you're gonna heading with. That is really, really awesome. Thank you. And I mean, we definitely were very new and we're trying to come up with statements that really resonate with the community because like I said, I mean right now you see it, there's businesses called Entrepreneur, founder, entrepreneur, spelled e n t e R, p r n r, and it's just everything like you said is so, you know, a lot of people are questioning, well, where am I? Because I don't have the side hustle, I don't have my business, I have broken off from, you know, this, this nine to five career. Nobody's standing up for those people who are really making a difference within the business, you know, so, uh, it, it is very new and offend anybody has any ideas on, on let's say, phrases that might help inspire them. Let us send us some feedback because we really want to deliver that community feel back to any individual who's interested in working for someone else and being that implementer. So thank you.

Speaker 2: 00:10:31 Yeah, no, absolutely. That's great. Yeah. Pulled the community, get them. You're going to find some great ideas there. I know, like I said, I know there's something there, there's some good, there's some good there and we need great number two is out there. We really, really do to help support the guys that want to take the risk and the guys that want to be out there in the front lines and it ain't, it ain't fun. It ain't glamorous. I mean you, you know what it's like to, to, to run a business and, and the other day, two days and the, you know, the stresses and the long days and the late nights and it's not, it's not built for. Everybody's not built for it and it's okay if you're one of those people, I'm telling you right now, it's okay. Like a buddy of mine, he, he finally figured it.

Speaker 2: 00:11:04 Isaac, listen, I'm, I'm on, I'm going to be a great number two. And that's, I'm cool with that. And once he realized that, like he really kinda started honing into, to, to being happy and to end to making his work more fulfilling because he was always like, I got to be the boss, I got to be a. and it was, it was really like an inner conflict with like, I don't want to be the boss, I'm not really good at that, but this is what everybody tells me. I've got to be the boss, I've got to be entrepreneur, I've got to, I've got to scale it up. You said, no, I really figured it out. I'm going to be the number two and I'm going to be a good ass number two.

Speaker 3: 00:11:33 Yeah, perfect. That's great. And I, I look at it and there's all sorts of perspectives that you can take, especially with this, uh, with this message. And I look at the entrepreneurs and I know this because I've been there where you're not taking paychecks that you are providing for other good working individuals and their families. So for us, we have to limit our ability to live so vied for other people to live well. And for me it, I'm great with it and I love it. But how much better of a situation is it for the other individuals? You know, I, you know, I get, I get to afford a house, I get to go out, I get to put a new loan on a house because money's coming in to where I'm over here going any, any loan officer's gonna look at me and you know, they want to see my two years tax returns.

Speaker 3: 00:12:21 One year I put all my money back into a business and next year I made a lot of money, but then I put the next year a lot of money back into a business. So it's always up and down and there's all sorts of different things that factor into having that. Let's say that that I know I don't necessarily like the word security, but having that security, you know, you have the ability to live a good life how you want to live and a great number two and sometimes being that entrepreneur just pushes you to that next level where there's a lot more factors that are always thrown at you, a lot more different kinds of stresses and now. So it's great to people. I love these. It very definitely is of both people have a place in both are just as important. I wouldn't be here without our team now, so

Speaker 2: 00:13:05 absolutely. I mean the guys around me, same thing, I couldn't do half the things I do, but you know, it's also good to, to kind of cut your teeth in you before you kind of step out the entrepreneur, um, in, in being a good number two or three or whatever. Good. A good soldier, a good follower. You really, you can really embrace that role and say, listen, I'm gonna. Spend the next two, three, five years cutting my teeth in the work and the grunt work, mopping the floors and doing these things. When I become the opportunity to become the boss, I'm going to know what it's like and I'm not gonna be able to come from a place of, you know, I was there and you want to get down and dirty. Let's get down and dirty. I'm not afraid of that. I came from there and I think that's also a really good thing. If you can kind of put your ego aside a little bit and say, listen, I'm just going to cut my teeth now. I'm going to be the boss soon, but if I can figure out what's here and I can figure out how to be a good follower than I know how to become a good leader when it's my time to lead.

Speaker 3: 00:13:52 Uh, I, I think that's great. It goes along with, uh, there, there's a concept out there. The best teachers are the ones who are asking the questions, not the ones who are teaching right in here. The people are willing to get down and get dirty, or the ones who are actually learning. Everyone's learning how to be the boss. So when it's their time to take over as the boss, they know how to do everything. It's not a learning curve. It's, I know the system and I'm going to implement the system and I'm going to bring a team on the. Help me do it. And I, I look at a lot of the entrepreneurs now with, especially with that message and think that every single intrepreneur I apologize, every single entrepreneur has the ability to be their own boss without even being the boss. It's just a matter of am I coming in providing my ideas, being creative, helping out the rest of the teams and even if it's not necessarily my responsibility, just speaking up and maybe offering a voice or an opinion or helping out where I can, taking on different kinds of roles.

Speaker 3: 00:14:52 Um, and I really think that every individual has the ability to be their own boss without being the boss. And it's, it's that mentality. It's that perception.

Speaker 2: 00:15:04 I love that. That's a good thing. I hear that a lot. Um, you know, especially in the, in the, in the workforce, but it was not my job and that's not my thing, but I liked that when you're, when you're out there taking responsibility and kind of propping up in, um, supporting your fellow coworkers that really makes the team in the whole organization that really a lot better, stronger place in a lot more pleasant place to work.

Speaker 3: 00:15:22 Yeah, absolutely.

Speaker 2: 00:15:25 And then you, this, speaking of what you got going here with the amplified mindset, tell me about this. What is this, about how this started, how you, what you mean that story a little bit.

Speaker 3: 00:15:34 Okay. Uh, how much my story do you want to know?

Speaker 2: 00:15:36 I want it all. I want it all.

Speaker 3: 00:15:39 I, I liked to now there's a big wave of the why, right? I'm starting to talk about the why and finding a purpose that are the reason why you do things. And, and I do believe in that strongly. So I'll lead into it and then it'll kind of get into where we are with my history, my, where I am today. I can attribute back to a few different stories and examples when I was younger. Uh, so I'll share a couple of stories and I'll talk about how I got out of them and how it led me into where I am now.

Speaker 3: 00:16:16 So a lot of who I am today I can attribute to my fifth grade teacher when I was in fifth grade, we had a school assignment that school assignment was to put down, uh, we were to cut out a little whatever, cut out of our hand and we were to put our number one goal we wanted to achieve on that cut out of our hands. And that cut out of our hand went right on the school wall, the main school, all of our elementary school. So at that time I wanted to be a professional soccer player. Was at that time the most important thing for me. I was ecstatic about it. As you can imagine. I mean, when you're in fifth grade, you think that the world was a limitless and its possibilities. There was no limitation on what you could or could not be as the truth.

Speaker 3: 00:17:03 So, you know, and I want it to be that professional soccer player. So I was so excited. I wrote it on my hand on the day where we were putting it on the wall. I remember being so excited thinking all the girls are going to look at me and be like, oh, I want to marry that guy because he's going to be the pro soccer player. And it was going to tell everybody, oh, this guy's got big ambitions. You know, we should all be more like him. That's a great goal. I can't wait for you to achieve that goal. And I remember her getting to mine and she, she looked at mine and her smile went to a frown and she looked at me in the eyes and she said, man, I'm so sorry, but the odds are heavily against you. There are millions and millions of other people who are going after that same goal.

Speaker 3: 00:17:43 And I just don't think that it's going to be good for you to keep pursuing that goal because you're just not going to achieve it. Are you kidding me? Right. Wow. Yeah. And you got to think is a fifth grader, how influenced you are by your surroundings, the people, your environment, where you crushed by that all I was destroyed. Oh my God, I didn't. I didn't want to go to soccer for weeks after that. And uh, I'm sorry, what was that like? What was your, did your parents with your parents saying what was your self talk? What was going on? Do you remember? At that point I didn't express a lot to my parents. I actually overcame that. I now tell my parents every single thing about me. My wife doesn't really like but, but, but at that point I, I, I put it in here, I put it in here and I put it in here and it ate at me.

Speaker 3: 00:18:40 It, it started to really affect a. actually Brian Tracy talks about how a lot of negativity is alert you grow up. You don't think the stoves hot until you touch it enough times and go out. Shot hurts. And same thing with moments like this. You think you can do anything you want in life until those people start to tell, you know? And especially a teacher, I mean that's one of the most influential people that you're, are, you see every single day for her to tell you, you cannot be who you want to be. It's it, it, it did, it hurt. Took about two weeks of me. I actually, it was at a point where every single day in school I was making up some reason it'd be sick to. I was waking up telling my mom my stomach hurts and all this stuff just to get out of school because I didn't want to go face.

Speaker 3: 00:19:27 It was that the teacher didn't want to face it. The reality of what she said. I think both. I think both because for a little bit there I wasn't going to soccer. And I remember actually getting a. I was on a highly competitive team for awhile there. We were ranked in the top 10 in the nation on a team and we were good and I don't remember actually getting a phone call from my coach who said Frenchie, what's going on? And that's my last name, [inaudible] Fritzsche what's going on? And I tell them, you know, I, I, I don't feel so well, especially with soccer because my teacher told me I can't be a professional soccer player and I love soccer, but I'm not very good. Apparently that's how I associated with, you know, I, I looked at the rather than basing it off of my own performance every single day, I took it as a end result.

Speaker 3: 00:20:17 I saw the end result and apparently it wasn't for me and therefore I judged myself and my value based on the end result that, you know, I couldn't be who I wanted to be effected my performance. But I remember my coach telling me, and this, this affects who I am now today, of course. But I remember my coach telling me that you have every capability in the world to be one of the best because you're good enough to. You're good enough now to learn the basics and everything else to eventually become that professional soccer player you want to be. And you can't listen to your teacher. Um, well I'm going to fast forward a color and I'll do kind of a conglomerate of a couple different example or a stories. When I was about ninth grade, ninth grade, I was heavily influenced by my brother, my brother who had that collection portions that we were talking about.

Speaker 3: 00:21:07 And one thing he challenged me to do is to write down my top goals on. Actually I used to have it. I still have a. oh that's amazing. It's crinkled up, but it says goals on there and on there some of the examples, and this is something he challenged me to do on there. It's, I make $600,000 a year. This was by the time I was 25, by the way, I own a porsche nine slash 11 gt, which at that point that was the Carrera Gt, a hit. But now it's the GT. Uh, I'm sorry, the a gt two RS is now my new favorite one, but I live in a custom home, a $2,000,000 home. I have a degree in finance economics and I have a wonderful wife and kids. But this was something I wrote down when I was 12 years old and I'm on one second.

Speaker 3: 00:21:56 How many of those have you knocked off the list? I will tell you that I don't believe in realistic goals. I believe in goals that stretch me. If they're not, scare us. They're not large enough. Right? I agree 100 percent. Yeah. I will not tell you that I've come 100 percent of the way to, to all of these, but I've knocked off a couple so I don't have the gt two rs, but I have two porsches in my garage and I've got accustomed truck that's sitting there too. Sorry, I'm not quite to $600,000 a year. But I was right on that, right on that tipping point last year, which felt great. And this year you have higher expectations to build that out. A, I live in a house, it's not the custom built, you know, $2,000,000 house, but it's in a neighborhood that will allow my daughter to grow up and have lots of friends.

Speaker 3: 00:22:45 It's really filled with entrepreneurs that I want to be like. So, uh, I actually, the, the one question mark on this whole thing is the one that's, I have a degree in finance and economics because uh, one of our businesses took off right at the beginning of my college era. It required a lot of my time. So I stepped away from school. I still believe in school, I believe in education, but because I came so because I became so busy, I put that off on the side. I educate myself in different ways. I learned how to speed read and I can read a book and under about 30 to 45 minutes is what I can do. I'm using different tactics from the world record holder. That's one way. That's awesome. I, I try to stay educated in other ways and I push people to school all the time because I believe it's, it's vital and necessary for me. It just was one of those things that had been worked out quite the way. And then the other one that I have a wonderful wife who I love and I have, we have our first daughter who is six months, so that's amazing. That's just the best fun times, especially intimate like two or three I four. Oh, there's just so much fun.

Speaker 3: 00:23:56 Absolutely. Quick, quick question. So you, you almost hit the 600. How come you haven't adjusted it to a higher number? I think that's a, that's a very good question. I actually personally have, but I will not change it on this note card. Okay. That's like that kind of memorabilia. That's correct. This was when I was 12 years old and I've kept it with me every single day. So, uh, I have changed. A lot of my goals have changed. I do believe that as you grow closer, a lot of stuff should adapt if you're not setting the goals the right way. Right. But now it's changed into a little bit different kind of goals for me now, as weird as it sounds, the how much I make doesn't matter as much as how many people I effect. Absolutely. I love that. If I could turn my computer around, which you can I show you that one of my goals now is to effect.

Speaker 3: 00:24:51 I'm sorry I'm getting. Let me, uh, I want to make sure that that doesn't come through on the other end, but one of the, I was getting a call, sorry for that, one of the goals now is I want to influence 1 billion people in their lives, whether it's my own personal self or, you know, the system that we create to go out and say influence and that's beautiful and that's a lot of what amplified minds is. I want to own a building on the side of the freeway filled up with those entrepreneurs that I was talking about and accountability partners. And I want to have a system where everyone in my system, uh, have the opportunity to make more money than I do. So, uh, as weird as that sounds, I just, I've kind of switched from me, me, me too. How many people can I help and how many people can I, that's the shift men and makes so much beauty in the world.

Speaker 3: 00:25:40 And you'll, you'll be, you'll be more successful if it's not in dollars in, in that then you'll ever, ever dream of ever imagine. And actually I think that that's a good transition into the rest of the story. This. So yeah, when I was in ninth grade I, I, well I think I assume those ninth grade. It was about when I was 12 when I wrote this out, but I wrote this out and I used to put it on the desk on the corner of the desk in every single day at school. And I had one of my teachers again who came up, she looked at it, she asked me, Matt, what is this? I said, this is what I want to achieve when I'm 25 years old. And I remember her pulling her chair around, sitting right in front of me looking at getting the eyes and saying, man, I'm so sorry, but you're not smart enough.

Speaker 3: 00:26:24 You don't have the grades to get into a good enough college to get a good enough job to ever achieve these goals. And she said, if I were you, I would change your goals because you're going to be disappointed and you're going to end up being hurt because you won't be able to achieve those goals. Oh my God, man, you're over to with teachers, but oh my gosh. The same year I had another teacher who pulled me in to my counselor with the principal, a couple of other teachers and my parents to tell me your son is not going to succeed in life because he is not spending enough time on science, on in science class, literally on a science class a and he's not going to be able to again, get those grades to succeed in life. So they told me I had to cut out soccer, I had to cut out this daydreaming afterwards, which included reading by the way, reading books and I needed to quit dreaming about building businesses and focus on working on my science.

Speaker 3: 00:27:16 So yeah. What did that do to you? What does that, what would that feel like? The same thing. Oh, a kind of learned from the first one. At this point, you know, when I was 12, 13 years old, I was looking at my brother who had a successful business. I actually lived with my brother kind of off and on throughout the summer. I'd spend a week or so at a time with my brother and it was all about dreaming big again. We were flipping houses like I mentioned, and we'd go to the place and his brand new porsche and one of them that he collected, right? We would hang out in the car. We go to work, we'd have fun at work. We'd go back and the next day we'd wake up and he would say, let's not go to work today. Let's go hang out with my wife and and son who we just had it.

Speaker 3: 00:28:02 Let's go to one of the theme parks here, Lagoon. Right? And I love the lifestyle. And I started to see that there was a lot more opportunity than even soccer. So I started change those goals from I'm going to be a professional soccer player too. How do I build a business that allows me the freedom that my brother has with his family? So for an individual to now take that shift of mine from pro soccer player to now build a business and my brother didn't have good grades by the way. He had c's and b's in college and uh, and in high school, so I thought I can be this person, but now to have my teachers tell me that I couldn't even be that person that had a much deeper effect. Wow. And I'll tell you that, that is where I mean to be very transparent, that's where a lot of sadness came in and that's where a lot of depression came in, was starting to see that apparently I can't be anything that I want to be.

Speaker 3: 00:28:57 I'm just not good enough. And it started to affect the value I saw myself on. Well then who am I? Can I be? I started to result in different things like that. I started to wonder if my lack of confidence was because I wasn't big enough and strong enough tell now. I used to be a pretty big guy in high school when I had these self confidence issues and that's where I turned to was I have to be bigger than everyone else because that's the only way I had value. And even when I was bigger, I was made fun of even more for being a big, strong meat head. Right.

Speaker 3: 00:29:31 It really felt like for a strong period that I just, I had no value in this world. Every time I started to think I was somewhat important because I couldn't do something good, I was ridiculed. I was dragged on and it ended up me having self confidence issues because I couldn't be who I wanted to be in anything. And I'll tell you that some of the hardest points in life are when you're a 14, 15 year old kid and you're starting to think, well, what if this world didn't need me? Maybe that's how I get their attention is when I'm don't exist. What kind of ways could I do it to affect as many people as possible? And I'll tell you that there are sickening thoughts that go through your head when you start thinking what kind of notes you could leave to affect all the people have hurt you, to make sure that they hurt worse than you hurt when you're off this earth.

Speaker 3: 00:30:22 And you know it's A. Luckily I've, I feel like I've moved past it in a strong way and a lot of times like I've had this conversation so many times that I've gotten very emotional, but I feel good about where I am today and I feel good about that, that passed in that history of where I've come from and how I've overcome it to be where I am today to, you know, to, to have a little bit more confidence in who I am. So what would, when you were in that dark place, what was new? What was the self talk like? What was, what was, what was kind of running through your head and then what was the point, if you can remember when you kinda came out of that, what was that shift? What happened? Okay. So I feel like there's, there's two questions there.

Speaker 3: 00:31:02 Yes. What was it like when I was feeling that, like what was the self talk about? What was going through your head, what, what's kind of happening and then what was the shift? What changed it? I think that's a great question. Uh, the, a lot of the self talk that happened when I was filling that way, as sad as it was, was you're not good enough. Nobody wants you here. Nobody likes you. A lot of stuff was a pure anger I'll tell you is if, if only, if only if only I was stronger if only, you know, I knew how to tear people down. Uh, and, and I hate being that guy to, to admit that they weren't sure evil thoughts. Um, but when you're so helpless, you know, there's a lot of stuff that you turn to that. It's just rough. I mean, I, I believe that that is a mental illness that's rough to overcome because it puts you in a place where you do things you would never.

Speaker 3: 00:32:00 Do you think about harming yourself or others, or was it just time? Time, especially myself now, it was harming myself in a way that would have drastically affect other people. And I think the evil part about it was I didn't want to hurt people physically. I want wanted to hurt people emotionally because I looked at them and thought they hurt me emotionally to the point where I am now, where I don't want to be on this earth because what's the point? I see no value in myself. I'm not going to be successful. I'm going to be that guy who lives on the streets later on in life. Why go through that pain when I could get rid of it now and you know, the, the terrible part about those, those thoughts was it was how could I affect these people emotionally when I'm off this earth to make them feel like they were to blame and how could I do it in a way that they feel like I went through so much pain that it makes them feel go through so much more pain because I wasn't here anymore because of the decisions that I would make.

Speaker 3: 00:32:59 So that was a lot of the self talk that happened during it. Do you have any questions on that? I should ask. I mean, it's just so deep. I mean, I'm, I'm glad. I'm glad you're still here and I'm glad you're, you know, you got through that. Um, what, what, what was the shift or what, what happened, what was that moment that happened and where that stopped and you started changing the way you thought about yourself and your self worth and everything. And I think this is the part that I'm most excited to talk about. I will tell you that this whole thing, uh, has, I've kept up inside until just recently. It's been a couple years when I thought I felt strong enough to tell people who I was because it definitely has affected who I am now. Um, what actually happened, what came about was a, I stumbled on a book called think and grow rich.

Speaker 3: 00:33:45 Beautiful Deck, right? Isn't it? It's a wonderful book. And I stumbled on that because, uh, it came to a point where my brother, who was that big influence in my life, I started asking him, well, how in the world did you become who you are now? Because clearly, you know, I'm struggling and I want to be someone that I don't know where to start. So the start, he's told me, well, why don't you go check out a couple of these books? And he shared a few different examples like rich Dad, poor dad, the richest man in Babylon and think and grow rich was on that list and it just happened. It was the one business, it was the one success, one of the one self help, wherever you want to call it, development book that my parents had on their bookshelf. So I picked it up one year.

Speaker 3: 00:34:29 I read through it one time and came across that whole idea of law of attraction. You are, you become what you think about most of the times annually. Yeah. And I, I read that book a couple more times in a couple more times and started to realize what made Napoleon Hill so powerful. It wasn't that Napoleon Hill knew everything. No. Polian hill was assigned by who? Carnegie, I believe, or JP Morgan or Carnegie. Um, it was a kind of fell to go back to that. But I'm Andrew Carnegie, right? He challenged him to, um, go out and interview everybody and, and hang out and stuff. And do all this. He, I mean he went an interviewed 500 of the wealthiest people and I mean those guys are just tycoons of their time and a lot of their legacy still lives on to this day circled era. The group who, you know, the Napoleon Hill Group, I guess.

Speaker 3: 00:35:24 Anyway, he brought an extension on that and one thing that he highlights is that Napoleon Hill was actually not the first candidate to go do that. But he was the first individual to say yes to the challenge because what Carnegie was telling, well he actually had a bunch of people on his list who kept coming in and he said, I have something I would like for you to do. I want you to go out and meet you know, these 500 individuals and I want you to record why they're successful, but you're going to do it on your dime and we're going to pay you to do it. You know, but something you're gonna learn, there's going to be so much opportunity out of this and you're going to learn so much. So you're going to want to be part of it. And, and hill didn't even blink.

Speaker 3: 00:36:01 He said, yes, I will do that. I went out and that's what he did. He started connecting. You started finding the people around him and they started influencing his life in ways that he wouldn't expect. And of course it's now one of the most read success books, self help books out there. But for me, I started to notice a difference between my situation and let's call it Napoleon hill situation. My situation is I had an environment with people who didn't believe that I have potential. Napoleon Hill went out and he got himself into an environment that believed anything was possible for anybody. A lot of these guys who were, or implants into the country and who made such a big difference, right? And they're these tycoons like you've mentioned. Um, they knew that, uh, it was, uh, you know, one of those mentalities of usually, of course you can be anything you want to be.

Speaker 3: 00:36:53 You just got to put it into work and take the action. So I took that message in that one of law of attraction. You are, you become what you think about. Most of the time. I started getting rid of those that evil self talk and I started doing. I did affirmations like you wouldn't believe. I woke up every morning. I looked in the mirror and I said to myself twenties times every single morning, I liked myself. I like myself, I like myself. And then I started implementing other things like, I will be successful, I am smart, I am good enough. And I'd cycle through those as it go on. And I started to replace some of those other, other know evil thoughts. What was it like the first time or two when you looked at yourself in the mirror and said, you know, those types of things.

Speaker 3: 00:37:35 Was that, was that really hard for you? Is that something you had Arthur unbelieving? Yes. Uh, I can tell you there were several times I remember looking at myself angrily saying I like myself and I was, I can tell you that there were many times where I was in tears, just straight tiers, looking at myself, going, I liked myself. It was such a hard thing for me to accept because I was saying those while on the other side, there was a subconscious part of me who's like, but you're not but you don't like you're mature. And I remember literally being in front of the tiers, many are in front of the mirror many times in tears. Trying to get out there and say, I like myself. I like myself, I like myself. Um, and you know, that those affirmations slowly started to kick in. And I'm a, I'm a huge believer in affirmations.

Speaker 3: 00:38:22 I'm a huge believer in dream boards. I've got a, I've got one of my vision boards hanging on the wall, you know, also on my apple watch face. It's the background on my to really see it there. But it's the background on my phone and I put it everywhere because that's back to those affirmations. And I believe that I'm in and I'll tell you, a lot of my vision board items have come to fruition just based on constantly putting it in your mind, which is that law of attraction. So, uh, but I think the bigger lesson than all of that was I started to recognize a big reason why Napoleon Hill was successful and a lot of those people are successful is because they created an environment of people who support them in what they do. It's one thing to try to get yourself to believe it.

Speaker 3: 00:39:11 It's another thing to put yourself in that environment that believes that. And I started finding all the different people who supported me and including my brother. I got a lot closer to my brother and having those kinds of conversations because they're there, those people all around you. But you have to do your part to kind of activate that process. You've got to do your part to reach out to those people and say, this is what I'm working towards. Can you help me? I think, I think too often we think that people don't want to be bugged data. Just want to be asked for help. They don't want to, you know, if you're asking them for help, it's almost like you're trying to sell them. Nobody likes that salesmen, right? Really, people are good people and they want to help. So I think one of the big mistakes that I hear a lot of times with, especially with startups are these startup individuals who like to say I'm the CEO of my own business and they like to portray that they're big businesses much bigger than it is, but no individual wants to help out that.

Speaker 3: 00:40:11 That person who feels like they've got it all figured out and they're not looking for help versus. I mean I can tell you fully, you know, be very transparent and tell you intrepreneur that business we've talked about earlier, it's brand spanking new. I want to raise awareness for the entrepreneurs out there. I want to make that be the cool thing right now. We have this many cells. It's catching on like this because we're not doing a great enough job. Marketing's which we're trying to do right now. We're trying to make that push on marketing. Just starting out, we want to get to a point where I can afford to go out and they give away a Porsche Cayman by now we can't because that's not coming in. The sales aren't coming in, but I want to get to the point and I want the community's help to deliver a product that inspires the community.

Speaker 3: 00:40:57 And that's where we're at. Uh, I only bring that up. Not to put another plug in there for an entrepreneur, but. No, no, no. It's beautiful. That self awareness of my friends. Sorry to cut you off here. But that's self awareness. That's where it's at. Knowing I don't got shit figured out and I'm not going to pretend and I need to look for people that can help me get to a step or place where I can make this something else. That's beautiful. I love it. And so I'll kind of wrap up a lot of the stuff because we've gotten into a lot of personal. I wasn't complete sadness. I was angry. I was evil. I would call myself evil. And now, uh, it was because I started to. I'm sorry, I just keep getting phone calls and it's like stopping my screen so I'll make sure that we're good here.

Speaker 3: 00:41:41 But the biggest reason that I think the things that I would attributed my success to is the wonderful support of my family. I've now worked for every single one of my brothers who are all inspired me to be greater things. My parents are one of the greatest influences in my life because there was a point where I finally started to open up to my parents and I remember, you know, there was one point where I felt ugly inside and I use, made fun of, for my nose, my ears, everything. I looked like a mouse. I looked like a fish and I was called that and I remember my dad one day telling me, Matt, that's just, that's called character and you can appreciate there are far uglier people than you who have much, you know, or who have these incredible lifestyles and everything else. Like it's character and the confidence back within your character defines who you're going to be.

Speaker 3: 00:42:26 So anyway, it was a help with those people, but then it was the help of people like my business partner Brian, um, who's one of the reasons, well, one of the people that I attribute our success with amplified minds to, it was an individual who I could look at, would hold me accountable for getting stuff done and it was that network of individuals who I got to tell them this is who I want to be, this is where I want to get to and in a year from now and five years from now, 10 years from now. And those are the types of individuals who would say, how can I help? How can I work with you to be that person? Or simply call me anytime you ever come into any of those, you know, those walls and you don't know how to overcome them. I want to be here to help you.

Speaker 3: 00:43:04 Um, but it was that environment that I put. I surrounded myself with successful individuals who ended up while now I have a great relationship with a business partner who we're gonna be friends forever. We're best friends now and our families are like this and um, you know, I attribute a lot of our success with amplified minds and other things we have going on because of that relationship we have there. So ultimately now to get into that first question of amplified minds, amplified minds, we help coaches and speakers amplify their programs and duplicate their abilities by placing their clients into our accountability programs. So we basically go in, we assign accountability partners for these coaches to their clients and partners check in throughout the week based on the coach's program. And we help the coaches, clients, uh, in that program. We help them apply their knowledge, we help them learn more from within the program.

Speaker 3: 00:44:03 And then we'll put those individuals into mastermind groups. And again, we amplify the coaches and speakers programs and help them duplicate themselves because now we take on the fulfillment of the program. We Ake on their clients and help their clients succeed while they go out and they find more clients and go find more speaking engagements and all that good stuff. And right now we have a 98 point five percent achievement rate with all their clients. If we're looking into the coach, I would say, how much or how much credibility did you gain? How much more a business to do gain, how much more could your program, uh, help other people if they were achieving 98 point five percent of goals within your program. And that's what we do. A and a reason why we do that goes all the way to the beginning to now we hold people accountable because that's what changed me in my life was the network I surrounded myself with who held me accountable to get out and to take action and to be who I want it to be.

Speaker 3: 00:45:06 So we'll hold people accountable and then we connect them in the form of mastermind groups which helps them have this, that this peer connection helps them expand their network and have more eyes looking at them saying, you can do this. Let's help you do it. What, what is, what are you guys doing this? Getting you that 98 percent? What? What did you guys learn? Or find out or discovered like skidding you that 90 percent. Here's another piece of that transparency. I have no frigging idea why I work. So it's, I mean how much it works. And then we do have a particular system. We've, we've come up with a set structure where we do have these accountability partners who learned the programs and we have a, a text based system which is 100 percent that while not it's close to 100 percent open rate, a text messages and that's why we chose that platform versus a female.

Speaker 3: 00:45:54 So we actually have a wonderful company that we've partnered up with to deliver this, uh, use their software to push it out to all these different individuals. And what we basically do is we go and we learned the system, we ask a series of questions that help lead them down that path to find things they need to get done. And then we deliver the accountability to help them get it done. And then we, we put them through a process that collects their information and shows them their progress. So it's not just an individual who gets on the phone and says, you know, hey, did you do it? Oh Man, well you better do it next week. Instead we're delivering them a real visible things to show them like, hey look, you really need to improve. If you want to be who you want to be at the end of the day, that's the first thing.

Speaker 3: 00:46:39 Recollect is there an vision? Right? And goal with who they want to be using this program, and we honestly use a lot of that to get back to, to show these individuals who they want to be if they need help. Because a lot of times just beginning with that end in mind is what triggers that motivation. Knowing who you want to be in the end will trigger that motivation to get what you need done now so we deliver that back. But for some reason we haven't had to do that too many times where we have to tell people, hey, don't forget about who you want to be. Instead, you just asked the right questions throughout the week. We inspire them to get what they need to done and at the end of the week when we send out those, those surveys which help track their progress, they say we've done it, we've gotten it done.

Speaker 3: 00:47:24 Uh, we've got some coaches who have a 100 percent achievement rate, which is coach. It also shows them my stuff works and coaches where it's not quite 100 percent, which makes it that 98 point five percent right? For them it's easy to go back and say people aren't understanding this. Maybe we should adjust this a little bit. So we kind of take the place of, of two things, we fulfill your programs and then we become kind of a consultant on your program to show you how to improve it so that people want it and they have to have it. How we do that is by showing them people are struggling with this, maybe we should work on this a little bit. And then they go, they readjust and their program the next time it's sales, you know, we bring that person through and go. They didn't struggle at all. They got it. They've got it down, so we help amplify their programs and then we duplicate their abilities

Speaker 2: 00:48:13 without accountability program. Was there any sticking points or failures that you guys learned from that you guys made adjustments to?

Speaker 3: 00:48:21 Oh yeah. Uh, we started out pushing mastermind groups. That was our biggest failure. Oh yeah. I've got a couple of, a couple of big failures. That was one of them. We tried to push this mastermind group, mastermind group, mastermind group, and in industry who knows mastermind groups. They thought, well, you know, why are you the expert? I'm not the expert, you know, I'm the expert here, not you. I'm not going to pay you to come run mastermind groups. So it was a big failure, I'll tell you for about a year. They're about a year and a half. We saw zero business. We had a couple individuals in smaller mastermind groups, but it wasn't the market we're trying to reach and we weren't making any money. There was $0 coming in because nobody wanted that. And it's funny how we bumped into coach down the road who said, you know what is more interesting than your mastermind groups?

Speaker 3: 00:49:12 It's the accountability behind your mastermind groups, be it it's funny that we almost deliver a very similar product, and we did. Then it's a mess near the messaging behind it and how that little switch in the messaging all of a sudden turn it and it was that little tipping point. So now what we say is we're an accountability company. We assign accountability partners, which we did at the beginning with the mastermind group and accountability partners to follow up with your program and help you fulfill your goals. And as an addition we can also put these guys into a mastermind group on your program. And Allison coaches left and me were getting hit up constantly by individuals saying, this is what I'm looking for. This is exactly what I'm looking for. Same product, different messaging.

Speaker 2: 00:50:00 I love that you guys had the self awareness and that kind of mindset to say, you know what? Let me listen to this guy and then at least explore it. If you know, a lot of companies especially, you know, um, newer companies are like missing. You don't understand what we're doing. You don't get it like, we're, we're, this is what we're doing, where you'll one day you'll see where we're. Right. And I, I'm glad you guys at least took the time to stop and say, is there something here and can we adjust? That's beautiful.

Speaker 3: 00:50:31 What I love about that too, and I think another point within that, it's, it's one thing to change your, your market. A lot of your market is determined by who you are. It's that purpose, right? The reason why I do this is to benefit this market and it's one thing to change your market, which, you know, I won't lie to you, we've definitely done that, but we've stuck in that same realm. But it's another thing to listen to your market and change your product. You know? So for a lot of people who are that stubborn person, we go, no, this is our market and this is a product and this is what we're going to deliver. And they end up not listening to their customers and they end up not having a successful business and they go downhill pretty quick. It's another thing to say, no, this is my market, this is who I want to influence.

Speaker 3: 00:51:17 But to learn what kind of product they need. Yes. And it's taking in all that information and delivering a product that actually suits that market. And that way it's kind of a win win. We're not really changing everything about your business. You're not getting shut down by this idea of you know, your business can't be successful because you know, one person in your in or who you're trying to market says no, it doesn't really work for us. Instead you just, yeah, it's just that little tiny paradigm shift of, you know, I can still pleased that market, which is ultimately who I wanted to start with the beginning. But I just kind of changed my message a little or my product a little because it's not what they need.

Speaker 2: 00:51:56 I love it. That's beautiful. And that's something I do. I do coaching as well. And so if that's something that it's tough to implement and keep following up that, that, that, um, accountability and that's, that's really the key to success is when you have that accountability because majority of the population, they need that external accountability to keep them accountable and, and implementing that is hard. And, but when you do and you get that, that's where the success is really great. And I'm sure that's why you guys do in those 98 percent success rate. So that's just amazing. And what a great. I love how you guys have just, you know, you know, really brought in this little, this little element that creates so much change in is helping this other industry and you guys are serving so much people together and creating a lot of changes. I ain't with

Speaker 3: 00:52:42 that service. And thank you. And I'll tell you a big reason why now I told you how one of our goals now is to influence the billion people. Initially we were trying to get individuals into our accountability program. We still take them. We still have individuals who, you know, like a real estate agent says yes, but it's not necessarily our focus and, and I think that was one of the big mistakes we made at the beginning is we were reaching out to the coaches and mentors and speakers saying, come join our mastermind groups and we want to hold you accountable, but that wasn't, that was going to take a long time to fulfill our goal of influence a billion people. And I felt a building of accountability partners who help people. Instead, we had this just, you know, what we could without being blast female, a come to Jesus moment where I was like, oh my gosh.

Speaker 3: 00:53:36 Oh yeah. Like there it is. Thank you for that vision and putting it in my, in my mind, you know, but for my eyes. But uh, what it was was to influence those people and to influence the masses. Why are we training our reach out to the individuals when there's already hundreds of thousands of wonderful coaches and speakers who are already influencing the masses? What if we helped them? What if we help them reach out to more people and make a greater impact on the people that they're helping and that's how we reach out to the masses. Now we're not for every coach. There's a lot of great coaches out there who say, no, I really want to do it ourselves. You know, I want to do it myself, this, I know the program and I wanted to be the one communicating with them. Or maybe they already have people holding their people accountable.

Speaker 3: 00:54:25 Great, that's wonderful. We're not for you guys were for the people who truly want to figure out how to amplify their programs more for the people who want to duplicate themselves or for the people who just are very curious to know what kind of results would yield from have been accountability partners, which is something they've never tried before. So I mean we have that group of people who are looking for the business and who want the business, but the stuff works. That accountability just it works. And, and I'm grateful for every moment leading up to where we are now because now we do have these coaches who are coming on board who allow us to affect the masses while helping this individual see greater results for themselves and go out and help more people. So it's a very passionate project we'd been working on for a couple of years and it seeing, I think, can I tell you the most exciting thing for me?

Speaker 3: 00:55:16 Absolutely. A, and I apologize, I'm. No, no, no, please, please bring it all this. I think this is great for people. I think the most exciting thing for myself to see and from my business partner, Bryan Hubbard to CNR team emily, aedes, uh, John Cova try and Fritz, you, my brother and all of us in our offices here. It's to see the reports at the end of the week. It's to ask those questions, those simple questions of did you achieve this? Did you do this? I mean, we've customize that based on the coach, right? And what the coach wants to see. But you know, how is this working for you? Have you rate yourself on one to 10 on how much more confident you are this week than you were last week? Like little stuff like that, right? But sending out those questions and seeing individuals come back and say, my life is changing.

Speaker 3: 00:56:05 Uh, I'm getting stuff done. I'm seeing results, I'm making more money. I am more confident. It's seeing the responses come in and flood in, of people who are truly improving their lives because to us that means we did our job of we know who you want to be. We support who you want to be. Let us help you get where you want to be. And watch these people come in and say, guys, I'm getting to where I want to be. I think that's been the most heartfelt thing for this business. And it's the one thing I had an individual asked me a couple of weeks ago, uh, what's going to keep you doing this for the rest of your life? And to me, that's it. That is it, right? They're seeing the wave of people come in saying, I am getting to the.

Speaker 2: 00:56:51 To me, I hear you say that like I think back to what you went through. If you had something or someone like that, that would have been just a world of difference in your own life and in your doing that for other people. I just can't imagine the beautiful emails and success you guys get just most bringing guys to tears on the weekend.

Speaker 3: 00:57:09 Absolutely it does, and I'll tell you, I think. I think if I were to go back and if I were to have done anything different in those times where I was angry, where I'm sad, where I was unhappy, it would be let people know because people really do care about you and if you keep it inside, it gets worse. The law of attraction, you are. You become what you think about most of the time. If you think about being sad, you're going to be sad. Happiness to me is a choice. So success. Success is very relative. Success isn't cars. Fame, money, success is being happy in here. Having that inner piece where the rest of the world seems almost quiet, right? All the chaos in the world is quiet because you are confident in who you are, but it starts out, especially for those individuals, and I'll tell you right now, there's, you know, in our community up here, there's been several suicides in the past year and if I were to go back to any one of those individuals and just offer one little piece of advice, it'd be tells someone, let someone know how you are feeling right now because we do want to help.

Speaker 2: 00:58:12 Yeah, no, I like to try and preach a message to you guys out there listening. If you, if you think you need help, please go get help. You know, it's not nothing to be ashamed of. Um, reach out. There's plenty of things out there. Um, the suicide prevention lines, there's all kinds of things. Is there a lot so accessible please, you know, get, get the help. It's not, it's not a big deal. You're not a lesser person, you know, really, really. Um, I'd like to shift gears a little bit here. I, um, you know, I was researching livid. I noticed you wrote a book. Why, why, why did you write a book? What was that about?

Speaker 3: 00:58:43 A funny story. So the positivity, the powerful beginning is the book that I wrote and it's all centered around this and actually wasn't even from my own story. I, I share a little little glimpse of my story, but I wanted to put it off on others. I was actually a, I went over and I lived in Missouri and Arkansas for a little bit and I did some service there with a, with a large group and I was a leader in that group and I started seeing a lot of individuals who wanted to go home. They didn't feel, you know, like they were benefiting at all from the service that they were giving. And it was hard for these individuals and I would ask them, you know, some of their struggles that they were going through. And then I would ask them sort of winds they would have.

Speaker 3: 00:59:22 And what I've started to notice is that they had winds that should overcome a lot of the negative stuff that was going on in their lives, that situation, but they didn't see it that way. The negatives, the small tiny little losses that they had like going and saying hi to someone who said, I don't want to talk to kind of stuff. How that would outweigh the great, wonderful things that were happening. So positivity, the powerful beginning is, is taking people through a paradigm shift of how you perceive the world and how you, uh, how you see value within yourself and the rest of the world. So it actually is a two piece or a comes in a book and then it comes with a little journal and the journal basically every single day you wake up to the new affirmation, it runs you through that. And it's so simple.

Speaker 3: 01:00:09 It's the funniest thing. You literally write down every single positive thing that happens to you, whether it's someone smiles at you to, you know, something great and wonderful happens. A miracle happens. And in that group and that community where I was helping out and giving service, I put out a challenge to everyone that I was leading and it was to write that down and report back to me every single day. And what I started to see was individuals started out with, I had two good things that happened to me today. After about a couple of weeks, all of a sudden it became a competition. And I had people reporting back 300 good things that happened to him every single day. Their service went up, the number of people they helped went up every number that you can, you know, formulate and all went up because these people saw themselves in a different light. And I've actually had a lot of those individuals who've reached out to me afterwards and say, you changed my life just that little bit. I still do it to this day. And it changed my life. Um, so that's what inspired that book. And it goes into some of those details on, on how to make some of those transitions, which is a lot of stuff that we talk about here tonight.

Speaker 2: 01:01:13 Beautiful man coming from that place of gratitude, it will change your life. Absolutely. Absolutely. Change your life. I get asked all the time, uh, you know, you, you will pull us on the, especially on a Monday morning, you know, it's like, oh, hey, how you doing it? I know it's Monday and it's like, Whoa, you know, I'm like, are you? I woke up, I'm good. You know, I have a car, I have money to be here buying stupidly expensive coffee. I was like, nothing can be better. Like everything from the rest of the day is good. Like, you know, people don't wake up this morning. I woke up, everything else is gravy. I'm good. Like nothing can be done. It's just so amazing when you just come from that place and I'm kind of shift shift, shift for thinking to gratitude

Speaker 3: 01:01:52 can, can I put in a plug for. I would suggest anybody and everybody needs to go look up. Bob Cartel, he, he's an internationally renowned speaker. He actually, he was onstage with Tony Robbins last week is that kind of speaker, but he speaks on from panic to peace and he talks about how he overcame anxiety and depression and even thoughts of suicide to having now a peaceful life. He to be this angry individual where someone would cut them off and using every word in the book and trying to run that person off the road. Now he's just at peace with themselves and one thing he talks about is that everything in your past and everything in your future, especially a lot of things that influence anxiety. They're all movies that are in your head. You cannot touch the future. You cannot touch the past. I'll the past may affect where you are now.

Speaker 3: 01:02:43 You cannot touch it. But a lot of us build up this anxiety on constantly thinking about what happened to us in the past or what's going to happen to us in the future. And that's what creates a lot of sadness and anxiety for a lot of people. But if you can just accept the outcome, no matter what happens, and that's where we'll talk about is just be okay. No matter what happens, you're going in on a sales copy, okay? If they say no, be okay. If they say yes, no matter what happens at that point, it's no different than where you are now. So just be okay with it and then stop playing it in your mind. It's just a movie. It's not real. And that helped me a tremendously and all of this, and I'll tell you, there's, there's nothing greater than to go through a time where you know, bankruptcy is, is on the table where you're trying to figure out, do I have to sell my house?

Speaker 3: 01:03:30 So my car's, how am I going to take care of my family? How am I going to take care of the, you know, the six, seven, eight employees that you have time, right? Our families, because they're relying on you to. And in the back of your mind, you're going, I'm going to step back and say it's a great feeling to know if I have to go file for bankruptcy to make sure that the money that's coming in is, isn't paying me, but it's paying the families of those how me, I'm going to keep them afloat and you're okay with that and it feels good and you'd rather yourself go through that kind of, you know, process rather than let go of your people just so you can spot. It's places like that where it feels really good to know I'm okay. And I think that's a whole nother level of gratitude and appreciation for the good things around you.

Speaker 3: 01:04:18 When you can take a look at such a negative situation that you could put yourself in and go, you know what, at least these other people are supportive and they can continue living their lives. And for me, I'll figure it out and I'll make it work. Uh, right now I'm happy. I'm great. I'm in the situation where I can feel good. When you get to that point, I think you're at a whole nother level and I'll tell you that, that is something that we've gone through recently and we've climbed out of and are now doing great again, but it's stuff like that that, that really changes you as a person that takes you to the next level. Especially as the entrepreneur. I felt like they'd see entrepreneurial dream to go through something like that. You that story to tell later. Right, right, right. And you know, the, the good thing about that is, um, in my experiences in things I've, I've, I've seen and read and stuff, you know, you create these spiritually loyal employees that are like, no matter what's happening, my job isn't on the chopping block.

Speaker 3: 01:05:09 Every week there is so much more secure and they're, they're willing to kind of throw it on themselves and really pour their hearts into the company because they know you're going to take care of them. You really create a great culture like that. I think culture is one of the most important things. I've watched so many people, especially in my own family where I'm going to call them, they're getting burned by cancer cells. I'm going to call them cancerous cells within the organization. It's everyone from the leaders to their bosses and I am. I'm telling you that that is a current family situation right now where I have a family member who's in that situation where every single day I feel like I get a phone call of the individual just I don't want to do. I'm so frustrated and and those cultures where this will destroy a business and I look at the results of those businesses go, it's no wonder you guys aren't doing as well because you don't have that culture, but when you develop that culture within the people who trust you, they see your vision.

Speaker 3: 01:06:02 They get excited about your vision because it means greater opportunities for them. Now you have people who want to work for you. Yeah, absolutely. Great office environment. Absolutely. Absolutely. No, that's good. All right guys. Listen, that makes a huge difference. People aren't scared of losing their job every day. They can focus on their job and serving and being their best self day in and day out every day and you know, speaking the day, what, what, what does, uh, what does a typical day look like for you? That really, um, if you, if you kind of hit a few key points, you really win the day. What does something like that look for you? If you have a morning routine you're into or what kind of things are you into? I will tell you that in the morning if I don't read at all now this is just me.

Speaker 3: 01:06:46 It's not forever, but I don't read. I feel affected the rest of the day. The rest of the day is also, that's a part of my morning routine. I have to get up, I have to read, I have that one glass of water. Um, and if I read this as funny, but if I read, I actually reward myself. I still like watching shows. I feel like a lot of high performance individuals, you know, don't necessarily like watch tv and all that stuff. That's, that's great for me. I love rewarding myself after reading a good book, taking some notes in my journal when I'm in the shower. So funny. Either make a TV stand where I put my phone up there, just a short show whether it's a documentary or like friends, right on Netflix, but I'll do it for just that, you know, 10 to. I take longer showers, 10 to 15 minutes and I feel good about going up the rest of the day.

Speaker 3: 01:07:33 I, I've learned something. I've grown myself by at least one percent more mentally and then I've given myself a mental break before I'm now about to go a crank in. So then I get in and I actually hired a high performance coach. Her name is Ella, a craig. Ious I believe is how you pronounce her last name, but she was awesome. She was awesome for me and what she had me do is is time out some periods where my performances at a peak, so those moments throughout the day where you just feel so motivated to get stuff on, start keeping track of that stuff because you'll start to notice that it goes in waves consistent. So between about 8:00 when I show up, by the way, I show up with my daughter at the office, which I love while my wife's coaching tier. I get to be with my daughter for about an hour and a half to start every day and from 8:00 til about 11:00 is where my peak performances up and I start to dip down when I get hungry.

Speaker 3: 01:08:28 So I'll go. I'll do my lunch and that's where I'll start looking at emails. I don't really like to look at emails until about that time unless it's something important like us to connect. So I'll check emails, I'll answer texts, I'll get on phone calls between about 11 to about one, 1:30 and that's when I start to go back up on that upshift and then that's when I'll start really connecting and take taking part in cells. Uh, you know, I'll make sales calls and do all that stuff until about about 3:30 4:00 to where it dips down again and I start relaxing and that's where we'll do a lot of our own little meetings and you know, I'll, I'll say goodbye to everyone else and then it picks back up and I'll take care of everything else I need to do afterwards. And then at about 7:00 consistently is when I get home and then the rest of that time is with my daughter and with my life.

Speaker 3: 01:09:16 So then I'll do any other work later on in the evening if I really need to after they're asleep. That's beautiful. I've never heard somebody reading. That's great. How bout, how bout how long you spend reading the morning? Fifteen, 30 minutes. What does that look like? A typically 30 minutes to an hour. It depends, like I told you before, I've, I've gotten into speed reading where it was reading one book a day and I did that every single day this year for about 200 so days, which is pretty recent. That and I was actually challenged by another individual to. I started to notice it all these books that I was speed reading hat, very similar principles, very similar concepts and it was hard to learn something new because started telling him the same thing, confirmation bias. This is the same thing over and over. Yeah, definitely. Now each one has their own stories and everything else which are.

Speaker 3: 01:10:08 But the purpose of speed reading is to get past those and to get like point and to apply the point, say we're the same. So I actually stumbled A. There's a guy who lives in my neighborhood. He challenged me to read a book by Nassim mistakenly. Yes. And it was black swan and it was antifragile anthropology, one of my favorites. So. And what, you know, my favorite part about that book is I cannot speed read it, which is great. Michael and now what it allows me to do is rather read a book in 30 minutes, might take 30 minutes to try to analyze a couple, you know, two, three, four, five pages to really figure out what he's saying because I want to be on that level. You can't, you can't speed read Tony's a little things. You got to really dig into what that Tony's talking about.

Speaker 3: 01:10:58 Right? Yup. That's funny. Um, what other, what other books other than, you know, Napoleon Hill has helped you on your journey, um, whether it was when you were in that dark place or up until today. A great question. Uh, I've, I've got so many lists of books of that have really helped me. I think I were to take a startup, build your business, been a mad genius, and I, I'm struggling. I'm actually going to look it up because he deserves the credit manager. Genius was written by and we'll, we'll link that in the show notes for everybody that they want to check it out. Randy gage, gage a. He or his book is. I think it takes some of the things that you need to do in a whole different light, like he adds in perspectives that nobody else really talks about. Um, and I love for that and it's very simple.

Speaker 3: 01:11:57 It's not like a complicated over drawn out story after story after story on one principle. It's now here's the principle, here's a story, let's move on to the next principle of what you need to do to build your business the right way. And it's mad genius and manifesto for entrepreneurs. Um, and I love that book. I still think, think and grow rich is a fantastic one, a high performance habits, Brendon Burchard. And what's a great one to really get you into that, you know, uh, in. Well, the high performing habits, right? Um, I think relentless by Tim Grover, that's a really feel good. It's a really motivational one that talks about who you need to be in here to create success for yourself. I love that one. Relentless from Tim Grover. He was the personal trainer for Michael Jordan for Coop Bryant and some of those guys. So, um, yeah, he has some awesome.

Speaker 3: 01:12:50 I'm going to put these on my list. I haven't heard of a couple of these. I'm going to have to put these on my list. Thanks for the recommendations. Yeah, absolutely. Feel free to hit me up anytime and I'll gladly send them over. I seen you also, um, you guys have like a little book box thing. I really liked that. That was interesting on some good books in there. Yeah. A millionaire briefcase. It's actually, let's talk about. I won't talk along, but there's no, no, please go ahead with yours that we were hoping it would be very successful and I'm glad we did it. Uh, what millionaire briefcase was, if you've ever heard of mentor box. Yeah. We were trying to deliver content from books in a quick to read, very applicable. A version of what mentor box was doing. Mental boxes. Great. Where they, you know, they bring in authors to, to kind of run books and talk about their books.

Speaker 3: 01:13:38 And I think that's fantastic. What we were doing is we're taking that whole book. We were putting them down, breaking them down into different applicable processes that you need to apply immediately and then we are tailoring towards your industry. So if you were anywhere from real estate to network marketing, you know, we said here's the principle from this book that applies to you and how you're going to apply it. And it was a monthly subscription of that that we attempted to do. We've actually gotten into a couple different network marketing companies and that has been very successful. We now have some different stuff that we can just put into those systems immediately that, you know, we, we charged them a licensing fee to print it out so they want to or to just deliver it via, you know, ebook. But we've stepped aside from that even though that's another passion of mine because I love reading so much. We've stepped aside from that. Um, and to focus on what we're currently doing. But we're working on some relationships with a guy named chip Palmer. He owns a book or book jet, [inaudible] Dot Com and different reviews and everything else on those books and where we're developing a partnership to where we can provide some of our content system so that'll be in the future.

Speaker 2: 01:14:50 Well, some good things to look forward to. And then where can people find more about you and what you're up to. Matt, what? Where's a good place to prepare to get ahold of you on social or on, on the Internet in general?

Speaker 3: 01:15:04 Yeah. Uh, I, I don't mind if people hit me up personally. I really like personal connections and I like to get right to the source as long as they're not sending me spam, but that's easy to get rid of. 'Em. I mean you can hit me up anytime you want at Matt and Mayne. Tt at amplified by stock come and that's amp l I f I e d m I n d s Dot Com. Uh, you can find me on instagram that underscore achiever and uh, you can find me on facebook. Just Fritzsche my last name is f r I t z e s c h e, anytime you want to go look up amplified minds.com. Of course. That's my passion project. Intrepreneur about shop. That's my other passion project and I want to make sure that it's I n t r a pro shop or you can reach us if anyone ever needs processing for their business from high risk to low risk.

Speaker 3: 01:15:59 We've got the best solutions. We have solutions called cash discount programs where we can literally take the processing off of you and put it on the customer so when the customer has to pay an additional fifty cents, sometimes it doesn't matter to them, but it saves you thousands of dollars. Sometimes in processing fees we have the ability to do that. If you're a high risk business, you know high ticket items to us, you're susceptible the charge backs. We have all the solutions in the world, especially for coaches, speakers, a nutriceutical type companies, even crazy stuff like hemp and cbd to gun sells. Furniture sells. We can get it all set up and you can find that at access. Nss Dot Com and every plug of mine.

Speaker 2: 01:16:40 Good, good, good. I want to make sure that people want to connect with you and what you're up to on them. I'm going to give the opportunity and we'll have all those in the show notes for you guys there and it. Matt, I'm here on my show. We'd like to do a weekly challenge and now I'd like to give you the opportunity to, um, do this week's challenge.

Speaker 3: 01:16:56 I love it. I love that and I think that the challenge this week and uh, you and I have to tell everyone that I kinda prepped a little bit for this challenge because to us it's all about the action that you take and really the challenge is to begin to change the environment around you with the lifestyle that you want to live. So for us, I think the challenge would be take a look at those 10 people you know you want to get in contact with that will make a difference in your life. Reach out to them, be transparent and ask for their help.

Speaker 2: 01:17:27 Amazing. Thank you so, so much for being on here today. Um, I really do appreciate your time. Is there anything we didn't get to? Uh, you wanted to make sure people, people have got to here.

Speaker 3: 01:17:38 I think that's at Tyson. I appreciate what you're doing. This is wonderful and to give people like me and opportunity to share my story and hopefully make a difference. There's nobody reaches out to me at least got to tell my story and hopefully gave a little piece of a, of how I got through and hopefully it inspires someone down the road.

Speaker 2: 01:17:55 It's been so much fun out. I would really love to do this again or know that a bit more about you. Like I said, thank you so much for being here and everybody, you know, thanks for being here today. I really appreciate your time. What a great interview with Matt. Thank you so much matt. I really do appreciate you being on and I was always guys August giveaway for you're listening to this and we're still in the month of August. We're doing $50. Were Amazon for back to school. You guys can help her to the social chameleon that show slash pick me and get entered for your chance to win a $50 Amazon gift card and wow, what a, what a great gregory episode. Matt, you know, like I said, thank you so much for being on. Listen guys, if you can relate with Matt and you, you're, you, you're in that dark place in your, you're having thoughts of harming yourself or others, please do reach out to somebody.

Speaker 2: 01:18:39 Reach out to the suicide hotline or whatever. I'll put the number up here for, for that. Don't. It's not the end. You can see. You hear Matt Story. He was there. Everybody around him was telling him he couldn't do it. And Man, he's, he's, he's changed out around and he's really in a great place and he's helping people out. And that can be you guys too. Don't you know, don't let other people's limitations become yours. That's there's, there's you, you do what you want to do. Um, it's not too late. I'm ending your life or somebody else's. I'm harming other people in the answer, but I hope you guys got a lot from this interview. I really, really enjoyed. Uh, Matt, if you guys want to check out what he's up to, I'll make sure you guys have over social security that show and a checkout him in and the things he's up to.

Speaker 2: 01:19:25 Um, if this episode has helped to you and, um, I'll make, has to share it with at least two other people that you think it could help if you'd like to support the show by investing in yourself and your education and your future. Head over to our patrion page and become a patron. If you think we've earned it in between shows, you can connect with us at the social chameleon, a show on facebook, instagram, and twitter. And you can also subscribe on Youtube and all your favorite podcast app like apple podcast, spotify, and all kinds of other places along those lines. Um, if you listen to podcast version, I really like it if you guys have to review so the show can help them make more amazing people just like you. For past episodes and everything we've talked about here today is going over to social chameleon that show and it's next time, keep learning, growing and transforming into the person you want to become.


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